Wal-Mart Abandons Online Movie Downloads Less Than a Year After Launch
LITTLE ROCK, Ark. (AP) — Wal-Mart Stores Inc. has closed an online movie download service it launched less than a year ago.
The retreat for Wal-Mart, which accounts for about 40 percent of all DVD sales, follows the company’s 2005 decision to abandoned efforts to build an online DVD rental service. The world’s largest retailer instead turned its rental service over to Netflix Inc.
Wal-Mart still operates a music download service and continues to sell CDs and DVDs at retail stores and over the Internet for shipping by mail.
A message on Wal-Mart’s video download Web site said the store closed Dec. 21. The Web site said customers who already have bought movies could continue to watch them.
In a statement, Wal-Mart spokeswoman Amy Collella said the company closed the store after Hewlett-Packard Co., which provided the software running the site, “made a business decision to discontinue its video download-only merchant store service.”
Wal-Mart did not say whether it would attempt to start the service again using a different company’s software.
Officials with HP did not immediately return a request for comment Friday morning. continue reading…
Aiming to keep its lead in the music retail market, Wal-Mart is launching DRM free MP3 music downloads at Walmart.com for 94 cents per track and $9.22 per album. The uber retailer’s music catalog offers digital tracks from major record labels EMI and Universal. The new MP3 format allows customers to play music on most devices, including the ubiquitous iPod, iPhone and Zune players.