DC is introducing a new line of comics specifically aimed at a female audience (specifically, teens). They’re calling the comics line “Minx”. (here’s an article about one of their first titles Plain Janes)

On the one hand, it’s kind of strange that they see such a divide in their comics target market – though several comic lines are overtly targeted towards males, I’ve been reading comics since my early high school years and never thought that titles such as X-Men and Sandman were *not* targeted towards me.

On the other hand, as a girl and a comics artist, I am actually kind of thrilled that DC has created a line of comics specifically to cater to a female audience. And it’s not that they’ve made pink covers or dumbed down plots, but they are actually putting a lot of thought and money into making something cool that will attract a new readership to DC. I think that it could have some setbacks (such as generalized stereotypes) but overall it seems like an interesting idea. It’s something that the Japanese manga publishers have been doing for years.

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